The Business of the 21st Century is a best seller by Robert T. Kiyosaki that explains how you can secure your financial future and how business has changed. The author learned about business from two people, his biological father and his best friend’s father. His real father was an educated, highly placed government employee who suffered from financial problems most of his life. His best friend’s father was an eighth grade dropout who became one of the richest men in Hawaii.
As for Robert’s personal experience, he served in the Marines as a helicopter pilot in Vietnam, spent four years working for Xerox, and then created several multimillion-dollar international businesses. Able to retire at the age of 47, he compiled his knowledge into multiple business books to help others become just as successful. Although, each book has a different focus, all contain the same message: “Take responsibility for your finances—or get used to taking orders for the rest of your life. You’re either a master of money or a slave to it. Your choice.”
You don’t need a book to tell you how bad the economy is right now. It’s been all over the news and you have reminders of it day in and day out. What you do need is someone to teach you the type of mentality that allows a person to become rich.
One of the biggest flaws the majority of people have in their mentality is the idea of solid, reliable assets and a secure job. Job security does not exist anymore. Even medical jobs are no longer secure. People can no longer live by relying on the next paycheck to cover expenses.
Many Americans have lived by the rule of studying hard and finishing school with good grades so that they can acquire a secure, high paying job with benefits and that job will take care of them. In the 21st century this should be thrown out the window and forgotten. No job is secure and no job will take care of you. You will never get rich working for someone else. You are merely making someone else rich.
As Robert said, “The number one asset a person can build is to build a business. That’s the smartest thing you can do.” Being a small start-up business against huge multi-national corporations can be difficult, but worth it in the end. After all, a fortune is not handed to you on a silver platter. Most business owners start off small and expand with time as they become more successful, while others choose to stay small. There are advantages to a small business, but also disadvantages. Some of the disadvantages are higher cost of production, lower marketing and distribution, and minimal access to funding.
Remember that “Your job is not going to take care of you. The government will not take care of you. Nobody’s going to take care of you. It’s a new century, and the rules have changed.” You must take care of yourself and take your future into your own hands. Stop making someone else rich and make yourself rich. “If you want a solid future, you need to create it. You can take charge of your future only when you take control of your income source. You need your own business.”
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